Builders HOME began as a dream in 1975 and opened Ahmedabad’s first dedicated tiles and sanitaryware showroom in 1978. From the outset, the company focused on quality products, professional services and long-term relationships—principles championed by founder Mr. Prakash Shah, who also helped organise the city’s sanitaryware trade through leadership roles in industry bodies for Tiles and Sanitaryware. By 1988, the business had outgrown its original space and expanded to a larger, more modern showroom.
His son, Mr Bhavin Shah had been a keenly learning from the visionary father and soon he began spearheading the operations, after which the company has grown several folds.
The Silver Jubilee in 2003 marked twenty-five years of steady growth and strong goodwill among architects, developers and corporate clients. Inauguration of the new showroom happened in the presence of World Renowned Architect & Pritzker Award Winner Ar. B V Doshi and other prominent developers, architects and ministers.
A major leap came in 2008 with the launch of EDGE Studio, then among Gujarat’s largest and most comprehensive showcases for Bath, Floors and Kitchens all under one roof. EDGE Studio helped introduce global brands to the region—most notably GROHE—and offered a hands-on, design-led retail experience that matched the expectations of premium homeowners and project buyers.
The relationship with TOTO began in 2012 and reshaped the firm’s trajectory. At the time, market awareness of TOTO in Gujarat was limited. The Builders HOME team responded with targeted outreach, frequent design-office visits, technical demos, and unwavering service assurance. These efforts closed the gap between brand awareness and market demand, and TOTO quickly became specified across marquee projects. Today the portfolio spans 100+ Top luxury and iconic developments in the state and a growing pipeline across India.
Recent highlights underscore this momentum. The Oeuvre became Ahmedabad’s first fully TOTO-equipped residential project, including bathtubs and NEOREST smart toilets. Storeys 2 marked the first pan-India project featuring TOTO’s colour-finish fittings. Large project wins include 300 NEOREST RS units for The Bellagio and 300 Neorest RH units for Madhav Iconic Towers, along with 80 TOTO flotation bathtubs for Sankalp Ananta.
New Italian Brand Fima CARLO FRATTINI was launched in Gujarat at the EDGE Studio in 2021.
Beyond residential, the firm has supplied to The Taj, Hyatt, ITC Narmada, Palladium Mall, Ahmedabad International Airport, and leading clubs such as Karnavati, Rajpath and Club O7.
Recognition has followed results. Builders HOME – EDGE Studio has earned multiple TOTO awards over the past decade, including highest-selling partner in 2024, and has been winning recognitions from GROHE year after year. EDGE Studio was named “Most Prominent Showroom” at the Times Retail Awards.
Long-standing corporate clients include Reliance, Adani, Zydus, Cadila, Chiripal, Torrent, PSP Projects, Bakeri, Safal, Sankalp and others—testimony to reliable supply, transparent dealings and responsive service.
Mr Bhavin Shah while speaking to SURFACES REPORTER magazine shared, “What powers this performance is a relationship-first operating style and a stable, family-like team, many with 30+ years at the company. EDGE Studio is more than a space — it is a destination where architects and designers find inspiration, reliability, and a partner they can count on.”
Execution strength shows up in disciplined project fulfilment, brand-compliant installations, and a service culture that protects the developer’s reputation.
The inspiring founder Mr Prakash Shah is highly respected in the trade circle and was awarded as “The Visionary Leader In Interior Retailing” by India Interior Retailing.
Mr Prakash Shah stressed a lot on strong roots and values. “EDGE Studio has always stood for trust, quality, and timeless design. From our roots in Builders HOME to the evolution of EDGE Studio, our vision has been to bring global innovation and luxury experiences to Ahmedabad while staying true to the relationships we have built over five decades.”
Looking ahead, Builders HOME – EDGE Studio is introducing India’s first dedicated Neorest Experience Centre & Distribution, a live-demo hub designed to deepen consumer immersion and ensure faster availability of premium products. From Ahmedabad’s earliest showroom to a pan-India project partner, the company’s arc is clear: steady, values-led growth powered by design expertise, trusted partnerships and flawless delivery—and a next chapter that promises to raise the bar once again.
Recent News:
August 2025 – Along with SURFACES REPORTER the showroom Builders HOME – EDGE Studio is organizing a special event “La Sera di Design” with the introduction of India’s First and latest technology ‘NEOREST Gallery’ and ‘Fima Boutique’ on 30th August.
More information: https://www.surfacesreporter.com/articles/186372/surfaces-reporterr-brings-its-celebrated-architecture-design-meet-to-ahmedabad