On December 18, the global home furnishings retailer, IKEA will open its second store in Navi Mumbai. The Swedish brand (part of the Ingka Group) is also planning to open two more smaller format city centres during 2021.
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The new store is spread over an area of 5 lakh+ sq. ft and is located on the Thane-Belapur Road, approximately 600 mts from the Turbhe Station. It will inspire people with more than 7000 well-designed, affordable, good quality and sustainable home furnishing products along with ideas and inspirations for every home. Customers will now be able to test, try and purchase some of IKEA’s iconic products such as BILLY Bookcase, MALM Bed, EKTORP Sofa, among others.
The new store is integrated with full health and safety measures. Ikea specifically stated that Safety of customers and co-workers is its first priority.
Prior Registration is Mandatory To Visit the Store
To ensure good social distancing, IKEA will initially have a cap on the number of visitors to the store through prior registration on its website, by which customers will be allotted a day and time slot to visit the store. The whole process will be soon released to the public.
Peter Betzel, CEO & Chief Sustainability Officer, IKEA India said, “We are very excited, as Mumbai is one of our priority markets in India. We have been present online in Mumbai since early 2019 and soon the many people of Mumbai will be able to shop at our fantastic IKEA store.
“With our long-term commitment to Maharashtra we will create 6000+ jobs by 2030 of which 50% will be women,” he added.
Pleased with the opening, Subhash Desai, H’ble Industry Minister, Government of Maharashtra said “IKEA’s further expansion with its Navi Mumbai store will create a positive impact in many ways – growing the home furnishings retail and manufacturing sector, creating more jobs, skill development and logistical development in the state. The local community will highly benefit from IKEA’s presence. Welcome to Maharashtra!”
The Navi Mumbai store will have 1200 employees and 50 percent of staff are women. 40% of its staff are from the Navi Mumbai area and 70% of its support staff – mainly housekeeping & security are from in and around Turbhe and Ghansoli.
The international furniture brand is also partnered with MIDC (Maharashtra Industrial Development Corporation) to provide community relief support.
Today, IKEA has its web presence in Hyderabad and Pune with over 35 million online visitors till now and it has the aim to reach around 100 million Indian customers by 2022. Ikea has opened its first retail store in Hyderabad in Aug 2018, followed by online stores in Mumbai, Hyderabad and Pune.
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