DSP Design Associates is a master planning, building design & interior design firm founded by Yatin Patel, Mehul Shah & Bimal Desai. The studios are based PAN India with 200+ professionals in Mumbai, Pune, Bangalore, Gurgaon & Hyderabad. Since its inception in 1988, the firm has come a long way from designing office spaces to providing services in all verticals like commercial buildings, residential complexes, hospitality properties, IT parks, townships and more. In 2014, the firm’s growth story completed 25 years. The clients come from all over the world & various industries. Over the years, the firm has also partnered with various global architectural firms to create Indian landmarks of the highest standards. It continues to strengthen its design products for existing clients while at the same time exploring new markets and verticals.
A Project by Yatin Patel, Mehul Shah, Bimal Desai & team
AN EVERYTHING, EVERYWHERE WORK-SETTING
Sunlife Financial engaged DSP Design to design their corporate office at the Indian Smart City of Gurugram with a vision to challenge the predominant workspace design trends within the Banking and Financial Sector and an endeavour to align the firm’s brand values to a tangibly suited work culture & environment. The workspace planning spawned from “social interactions at work” as being a vital factor leading to purposeful dialogue and collaboration. Cutting across floors, is a strategically designed staircase that establishes a vertical campus connect across the office.
This workspace for Sunlife Financial spells out to be highly resimercial in its ambience and human-experience. The amenities and work programs through the office have been designed to translate into an experience that thrives on convenience, configurability and customisation for staffers!
Reflective of the organisation’s spirit, the workspace is a hi-tech performance lab fostering an everything/ everywhere work-setting capability. The office design is conceptualised to create an agile, forward looking, sustainable work environment with strong focus on people and a measurable impact on wellness, productivity and operational performance of the facility while ensuring superior aesthetics.
The design endeavour for this workspace was to also draw away from the traditional archetypes by providing “purpose-driven” amenities for an array of focused and collaborative working needs. The workstation planning has been achieved to lend a new dimension of an assortment of “I” and “We” space typologies such as Linear Workstations, Height Adjustable Desks, collaboration Desks – referred to as “Platforms” enabling staffers to configure the work settings as need demands. The aesthetics within the campus interiors have been mindfully thought through to elevate employer branding, a serious connect to organisation values and also play as a sensory measure for employee alertness through intelligent use of graphics, textures and colours.
Name: Sunlife Financial
Location: Gurugram | Sector: Financial
Size: 1, 56,000 sq ft | Architect: DSP Design Associates
Photography: Andre Jeanpierre Fanthome