The Digipop Collection designed by Karim Rashid for W Studio embodies its global, digital moment. Karim’s design practice began in Toronto, the current home of W-Studio. Karim and W-Studio are the perfect union of smart design, premium materials, and embracing the full potential of contemporary technology. Comprised of an eye-catching variety of high-definition designs printed on wool carpets with felt backing, the collection’s aesthetic is characterized by surprising juxtapositions of form, colour, and pattern as well as three-dimensional, optical topographies. The carpets in the collection can be used as a floor covering but can also be displayed as stunning acoustic wall art that is sound absorbent and non-reflective, transforming any space into an inspiring blend of form and function.
The design has got originally published in the September Issue of Surfaces Reporter Magazine.
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