Kajaria opens its largest Eternity World Showroom | SURFACES REPORTER Retail Update

Kajaria Ltd, one of Asia's largest tile brands has recently launched its 100th Kajaria Eternity World showroom in Lajpat Nagar, New Delhi. The aforementioned showroom is also the largest in India and offers a comprehensive range of Kajaria Eternity tiles and Kerovit bathware products under one roof. A report by SURFACES REPORTER.


Diversified portfolio under one roof

The showroom, spanning across 11,000 sq ft, is divided into two zones to provide customers with a unique and immersive experience of the company’s premium tiles and bathroom fixtures. One area is themed around Kerovit, while the other focuses on Kajaria's GVT Tiles.

Kajaria Eternity is the flagship brand of Kajaria. The brand offers one of the largest ranges of glazed vitrified tiles in India, with 1,200+ designs and 14 sizes. The newly launched showroom will provide a complete experience of Kajaria collection with a particular focus on Ultima, a collection of large-size vitrified slabs up to 1200x2400 mm.

Customers can also experience an exclusive variety of designer faucets and sanitaryware, along with the newly announced Aurum collections of bathroom fittings. After selecting their favorite pieces, they can place their order with ease. It will also act as the resource center where customers will be informed and guided about how to make the most of their bathrooms by experienced professionals.

Ashok Kajaria, Chairman and MD, Kajaria Ceramics Limited said, “We are pleased to announce the opening of Kajaria Eternity and Kerovit Bathware’s largest store. Delhi is one of our most important marketplaces. This centrally positioned store will not only serve the residents of Delhi but also the people of the NCR region. Our consumers will be able to experience our specially designed bathware and tiles range. Kajaria offers complete tile and bathing solutions under one roof.”

Rishi Kajaria, MD, Kajaria Bathware Pvt Ltd, and JMD of Kajaria Ceramics Limited said, “A bathroom is an essential part of any household. As part of the Kajaria Group, our goal is to make our exclusive tile, bath, and sanitaryware collection a part of every family. This is only the beginning; we intend to open more large stores across India.”

Image credit: Indianretailer.com


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